Today's, NaBloPoMo prompt is, "If you could change one thing about yourself, what would it be?"
As I sat and thought about it, I started drawing up a list. This is the kind of stuff Inner Perfect Girl eats up. She's like, "OH! We get to change something about us?! Where do I begin?" I had to remind her that we only get one thing, not a list.
Her logic was to create a list and then from there we could rank each item and determine what numero uno would be. Okay, fair enough.
My list had about 7 things on it which actually is a vast improvement for me. Had I been given this question in my 20's, the list would have been two pages long starting with, "I want to drop 50 pounds." Everything back then was about my weight. I used to believe that life would be magically better if I could just wear my skinny jeans again.
As I went through my list of 7 things, it dawned on me that each item had the same thing at its core - confidence.
When I got my job at Microsoft as an Enthusiast Evangelist, the reason I won the job over a bevy of candidates was because as my boss put it, I was the best at translating geek speak into Oprah speak. I could tell people in every day terms how technology could help them live their best lives.
At the end of the day, what consumers care most about is how this tech thing, whether product or service, will make their lives better: easier, more fun, care-free, or richer. They care whether your story makes their life story better.
The features are secondary.
So many tech companies focus on the speeds and feeds, the features of the product, which yes matters but it doesn't necessarily close the deal. So, I was excited when I saw this commercial by Skype because they totally get it.
Sell the story.
And what an amazing job Skype did at getting to the emotional benefit of using Skype as told with the story of these two young women, best friends since they were 8 years old who live in other parts of the world.
I rarely cry at TV or commercials, but this Skype commercial made me cry...because I could relate to the story, and I became emotionally invested in the story of these two women. I wanted to Skype my best friend too, and had she been awake in her time zone, I would have :-)
Not once in the commercial was there any mention of any product features. The commercial focused on what the best friends talk about when they Skype.
I saw this post on Mind, Body, Green, "25 Things I'm Still Learning" by Silvia Mordini and not only did I enjoy reading her list, I loved that she is inspired by Michaelangelo, one of my favorite artists who inspires me.
So, here is my list of the things I am still learning (not in any order of significance. I just numbered them for ease):
1. Focus on what is right versus what is wrong.
2. There is a blesssing in delays.
3. When emotional or spiritual pain flares, remember PAIN = Pay Attention Inward Now. Pain is like the check engine light in my car telling me attending is needed. (Thanks you Iyanla Vanzant)
4. Don't procrastinate on car or teeth maintanence.
5. Dating: If a guy only texts you and never calls you, move on.
Yesterday, throughout the day on Facebook, three of my friends were talking about chips and salsa and it made me so hungry that today, I bought some organic white corn tortilla chips and made from scratch this organic plum salsa with heirloom tomatoes, plums, cilantro, and onions from stuff I got at the farmers market.
I LOVE heirloom tomatoes and am enjoying them as much as I can before the season ends. I also love all the different tomato colors which can make food look so much more interesting and colorful.
More than any place online, I get many of my personal food inspiration from Facebook. It's common for me to go eat something because my Facebook friends have been posting about a food. For ideas for my food blog, I mostly get online inspiration from sites like Pinterest and Food Gawker. Even when it comes to the food magazines and sites, I still follow them more on Facebook than their own website or other social networks.
the heart of an artist with the training of a designer and businessperson. For
a long time, I never appreciated this combination. Today, I can see how it
makes my skill-set an asset to a startup
environment where being a Swiss Army knife of skills is crucial in the
beginning days when you are a small team.
long time, I felt like I failed at becoming a Product Designer, my degree in
college, and a career in business with its focus on making money and making
other people rich really didn't make me feel proud of who I was
becoming. Making profit and having money in the bank is nice of course, but it
doesn’t mean anything unless there is a higher purpose of good behind it – at
least for me.
now, I can see how my time as a designer and my time in the business world were
training grounds getting me ready for what I am doing today, building a new company, a mobile startup called Vibrantly, whose purpose is to help people create
healthier lives through food.
is the difference between being an artist and a designer?